Disclaimer: The views expressed in this article are the opinion of the authors and doesn't necessarily represent Sportskeeda's views.
Vince McMahon is without question the greatest promoter in the history of all combat sports - not simply professional wrestling. Though he inherited a good territory from his father, he went on to turn that territory into a worldwide empire.
He did so through savvy and a far-reaching vision. Vince gambled on the first WrestleMania and it paid off. He saw the potential of pay-per-view, cable, and then, internet streaming, and used all three mediums to change the way the sport is presented.
Yet, for all his success, Vince's track record with content and presentation has always been mixed. Howard Finkle needed to convince him to call WrestleMania by the name we know now and not "The Colossal Tussle," which was supposedly his original plan. WrestleMania itself wouldn't have happened without Starrcade a few years earlier.
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Lest we also forget, most of WWF/E's biggest success stories fell into Vince's lap. Hulk Hogan was already the finished item from his career in the AWA. Stone Cold Steve Austin had to fight for his gimmick to get away from the Ringmaster character. The Rocky Maivia character, which Vince originally wanted, didn't work, so he had to turn heel and become The Rock. John Cena was almost fired in the early 2000s. Vince was essentially forced into the Attitude Era, which was, in truth, merely the next phase of an evolution that Paul Heyman and Eric Bischoff started.
Point being, Vince McMahon's creative tendencies and management habits have always been mixed, and sometimes downright poor. In recent years, however, these tendencies have seemingly been amplified, and have been getting worse every year. WWE promised a "new era" in December, but so far, it hasn't changed much. That's because you can't rely on those responsible for creating the problems in the first place to change them, so why should we be surprised?
With the latest round of (reliable) reports swirling, we are reminded of the reasons why, for the sake of the company he created, it's time for Vince McMahon to step aside.
#1 Erratic decisions plague the company
A few years ago, Asuka was infamously told that she wouldn't be going into WrestleMania as champion, but was to drop her title a mere 12 days before the big event. Two referees were fined for what went down at WrestleMania. A writer was fired (or quit) for comments Bret Hart made, referring to Vince McMahon by name at the Hall of Fame as if that were unusual! The decision for Sasha Banks and Bayley to drop the Women's Tag Team Titles - titles which they had been fighting to bring into existence for a year - was also supposedly made only very late.
These are just recent examples. Recall that a couple of years ago, the infamous decision to keep the Universal Championship on Brock Lesnar was made relatively late, and the decision for Seth Rollins to cash in his Money in the Bank contract at WrestleMania 31 was made a few hours prior to showtime. Every week, we hear of writers having to make changes several hours before showtime to please Vince McMahon, which unsurprisingly leads to inconsistent content. Road Dogg supposedly just departed for this very reason.
When looking at WWE, it's hard to come to any other conclusion but that it suffers from Founder's Syndrome:
- The organization is strongly identified with the founder; sometimes believed to be related to the founder's ego.
- The founder makes all decisions, big and small, without a formal process or input from others. Decisions are made in crisis mode, with little forward planning. Staff meetings are held generally to rally the troops, get status reports, and assign tasks. There is little meaningful strategic development or shared executive agreement on objectives with limited or a complete lack of professional development. Typically, there is little organizational infrastructure in place, and what is there is not used correctly. Furthermore, the founder has a difficulty to make proper decisions that benefit the organization because of their affiliation.
- There is no succession plan.
- The founder has difficulty adapting to changes as the organization matures.
- Key staff and board members are typically selected by the founder and are often friends and colleagues of the founder. Their role is to support the founder, rather than to lead the mission. Staff may be chosen due to their personal loyalty to the founder rather than skills, organizational fit, or experience. Board members may be under-qualified, under-informed or intimidated and will typically be unable to answer basic questions without checking first.
- Professionally trained and talented recruits, often recruited to resolve difficulties in the organization, find that they are not able to contribute in an effective and professional way.
- The founder begins to believe his/her own Press/PR
- The founder, who is usually the CEO or managing director, suffers HiPPO (Highest paid person's opinion), which means that often his or her ideas, decisions, etc. keep winning over the actual better ideas, decisions, etc.
- The founder becomes increasingly paranoid as the delegation is required, and/or business management needs are greater than their training or experience.
- The founder responds to increasingly challenging issues by accentuating the above, leading to further difficulties. Anyone who challenges this cycle will be treated as a disruptive influence and will be ignored, ridiculed or removed. The working environment will be increasingly difficult with decreasing public trust. The organization becomes increasingly reactive, rather than proactive. Alternatively, the founder or the board may recognize the issue and take effective action to move beyond it as outlined below.
Some or all of these describe much of the reporting about WWE as an organization. Vince McMahon's increasingly erratic decisions are holding the organization down, which often seems less an organization than a vanity project, at least as far as the presentation of the content goes.
The boss is still unable to let go of his creation and hand it over to the next generation. His attachment to the WWE brand is reversing the fortunes of the company rather than accelerating it forward.
The departure of Vince from the scene should make way for more professionalism and consistency backstage.
#2 Morale is low
Dean Ambrose has jumped ship to the AEW and won't be re-signing with the WWE despite an offer of much higher pay. The former Shield member was uninterested in renewing his WWE contract.
Following suit, The Revival, Mike and Maria Kanellis & Gallows and Anderson have all moved out of the WWE to ply their trade elsewhere owing to frustrations and weak creative angles. It was also reported on Stone Cold's podcast that Sasha Banks had requested her release from the company as she was unhappy with the direction her career was heading in.
When Asuka was forced to drop her title a few years ago, morale in the locker room was reported as being very low, both because of her treatment and for the opportunities taken from other women. Road Dogg is the highest profile of them, but many other writers are upset with Vince McMahon ripping apart the show they'd been working on for a while - after very long hours in meetings.
None of this is particularly new, but Vince McMahon's chaotic micromanaging style seems to be cascading recently, and taking its toll on a critical mass of personnel. The prospect of competition and an alternative might have emboldened feelings which had been bottling up backstage for years, but either way, morale would benefit from a change in leadership style.
#3 The audience decline is accelerating
The Raw after WrestleMania is usually WWE's highest rated TV show of the year. In the year 2019, it drew an alarming 2.9 million viewers, which was a staggering 25% decline from just a year ago. There was also no significant ratings bump for the year's Road to WrestleMania. With Fox supposedly wanting WWE to do 3.5 million viewers a week when SmackDown moves this fall, WWE officials should be terrified.
Even if not, WWE's audience is declining much faster than the average on cable. Cord cutting doesn't explain this. Event attendance is also down. Major shows like WrestleMania, the Royal Rumble, and SummerSlam still do well, but even those have had some trouble selling out.
WWE is secure for the medium term with its big new TV contracts and, more controversially, its Saudi Arabian shows, but with these kinds of audience declines, don't expect such big offers to come in the future if they continue. This is a problem that Vince McMahon seems incapable of addressing, and could use some fresh hands on deck.
The Covid-19 pandemic actually helped the WWE get away from the crowd attendance issues. They have operated without fans for over a year now and have completed all the major pay per views with only the quality of performance to talk about.
But once normalcy resumes, the WWE needs to address the issue.
#4 WWE Needs New Ideas
Mirroring the audience decline, WWE's median viewer is about 50. Most of them are probably holdovers from the Attitude Era. The company isn't replenishing itself with younger viewers who stick around for the long haul. That needs to be even more alarming than the yearly audience decline.
In every organization, ideas get entrenched and the old guard is reluctant to break from them. It's the inertia of human interaction that mirrors the natural physical phenomenon. But there comes a time when change is necessary. Now is that time.
WWE needs new ideas to connect to a new generation. Vince McMahon isn't going to provide those new ideas. When you look at his booking style, it's truthfully not much different now than it was in the 1980s or Attitude Era. It's just much more erratic and inconsistent, and tends to favor heels instead of babyfaces.
Contrast the main roster WWE product with NXT, NJPW, or other organizations, and you can immediately see the difference. They feel newer, fresher, more in touch with the times, all the while still keeping the things that make professional wrestling work.
The main roster product is lagging behind. It needs a new impetus to reinvigorate it, reorganize it, and put plans in place for all, rather than a few performers. This force is needed to break the stagnation that's gripped the product.
Vince McMahon isn't going to provide that impetus. He's going to continue doing what he's always done, as is normal for men of his age group and success level - they often don't have the incentive to change, because the status quo has worked so well for them.
But it's not working now, and for the sake of his organization, he needs to step aside for newer, younger leadership.