#3 NXT needs star power
Things have drastically changed in WWE over the last several months. NXT is no longer just a developmental brand for WWE to train its talent. The Black and Gold Brand now has a television deal and appears weekly before a live television audience on the USA Network. NXT has now become WWE's third brand and is on par with both RAW and SmackDown.
Despite its new weekly live television time slot, the majority of wrestling fans are indeed unaware of the potential NXT has in terms of providing great matchups and interesting storylines. While fans praise Triple H for his incredible backstage work at NXT, casual fans still need a reason to tune in to the show every single week and Seth Rollins might just provide that reason.
'The Game' brought Finn Balor back to the Black and Yellow Brand. Although Finn Balor does bring instant name recognition to NXT, he alone can't benefit the brand like Seth Rollins can. WWE needs to add more star power to NXT and bringing in a name like Seth Rollins can do just that. Having Seth Rollins join NXT would bring along a large number of fans that do not tune in regularly.