#1 The United States Championship feels like a consolation prize

Shinsuke Nakamura spent three months chasing after the WWE Championship, and was unsuccessful in four straight title matches. Immediately after that, he became the United States Champion.
While it may be a sign that WWE likes Nakamura, it's not hard to feel like the title is a consolation prize. It's had that stigma for a few years now. Roman Reigns won it after being suspended, Baron Corbin won it after losing his Money in the Bank cash-in, and Randy Orton won it so he could compete at Wrestlemania.
This problem is not exclusive to Shinsuke Nakamura, but since he is the current United States Champion, he is affected by it.
This problem can't really be solved until some truly great champions come around and restore the title's prestige. It just seems that Nakamura isn't one of those champions.
Did a WWE Hall of Famer predict John Cena's heelish ways long ago? More details HERE.