3. Kevin Owens
Kevin Owens has been having the worst year since joining Raw in April this year. He is being used to get squashed by other wrestlers to put them over with the fans. He has lost all his credibility.
He showed a glimpse of his talent during his first run as the Universal Champion and showed what he can do if the company put their trust on him with their top championship.
Besides, he is really good at boasting about his achievements. He did that after winning the Universal Championship and after defeating John Cena cleanly, which made him a great heel.
Think what he could do after getting a victory against The Undertaker, who is the company's biggest asset. He needs this now more than ever, going by his position in the company right now.