#3 Samoa Joe

Samoa Joe is a natural heel who could be propelled after the arrival of Paul Heyman. The former US Champion has had a stupendous year and will look to make it more memorable. While Joe already won the US Title twice this year, he is currently chasing the WWE Championship.
Since arriving on the main roster, Joe has remained a bad guy. Despite being a remarkable performer, Joe never reached his true potential. Although he was in the World Title picture before, he never won a World Title. Joe will get a golden opportunity to become the WWE Champion at Extreme Rules when he takes on Kofi Kingston.
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In recent months, Joe has taken his heel persona to a whole new level. The two-time NXT Champion had an impressive feud with Rey Mysterio. More recently, he broke the winning streak of Kofi Kingston last week. Besides his dexterity in the ring, Joe is certainly one of the best talkers of WWE. Joe is the perfect bad guy and he could get a well-deserved push on Paul Heyman's RAW.