5 Beneficiaries from both WWE and AEW 

#3 NXT

Prior to the existence of AEW, NXT was seen as a harmless, hip developmental territory featuring a combination of legit neophyte talent and veterans of the independent wrestling circuit.

But when AEW announced its flagship show would air Wednesday Nights on TNT, WWE made its biggest counter-programming move to date when it announced NXT would air on the USA Network.

WWE wasted no time moving its popular Wednesday night showcase to USA, choosing to shrewdly debut the program two weeks prior to AEW Dynamite. With the NXT announcement came an additional estimated $30 million from a company—in NBC Universal—already paying WWE upwards of a billion dollars for Raw.

Vince McMahon is notorious for despising the notion of competition and has been known to use any cutthroat tactic at his disposal to end all threats.

Still, the financial gain for WWE in a year that was already filled with them is a very positive aspect of the national wrestling war that Vince never wanted.

NXT also benefits by bringing its talented roster from a cult following to a national viewing audience.

Though this has not been confirmed, nor does WWE have any obligation to do so, it's fair to assume salaries for NXT stars figure to skyrocket in conjunction with the once-feeder promotion going national.