#2 Dusty Rhodes
One of the best and worst things about Rhodes in his career could have been his position as a booker in the NWA and WCW.
The three-time NWA World Heavyweight Champion was known to create matches that were exciting (The Dusty Finish), events that engaged fans in the southern US (The Great American Bash) and feuds that were downright nasty (Anything having to do with the Four Horsemen).
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Rhodes was ridiculed for some of his decisions and for the way he and Jim Crockett became an exclusive couple in the NWA with its Board of Directors. The one thing he did well, amidst everything in his career, was book Ric Flair as the greatest world champion of all time.
In an era where champions toured from promotion to promotion, Rhodes made sure that the NWA Title was showcased week after week.