#3 Nikki Bella (Two reigns, 307 days as champion)
Nikki Bella is one of the most polarising figures in WWE history. Adored by many for her part in WWE's reality shows, Total Diva's and Total Bella's and despised by many more for the same reason. Bella's first Diva's Title reign was unmemorable as it lasted all of six days between her upending Beth Phoenix on the April 23, 2012 Raw and dropping it to the returning Layla El at Backlash 2012.
WWE had strongly employed that Kharma would be Bella's mystery opponent at the show but alas the limited Layla won the belt. Bella's second title run broke the record for longest Diva's Title reign, surpassing AJ Lee's record of 296 days.
Charlotte Flair to return and wrestle a CURRENT CHAMPION?
During this title run, Bella developed into a competent all rounder in the ring and on the microphone and held onto the strap until she lost to WWE's new top female star, Charlotte Flair when the company's Women's Revolution kicked into high gear in Autumn 2015.