#3 The biggest babyface for the company happens to be the biggest heel in the business
Whether you love him or hate him, John Cena carries a unique personality that transcends generations and makes him the most polarizing superstar the company will ever see.
While John Cena's part-time schedule has limited his WWE role, the Big Dog's ascension has not even reached the coronation point, as of yet.
Despite Vince McMahon and the WWE management pushing Roman Reigns as the headline act, the fans have vehemently criticized the company's mindset and hate his entire gimmick.
Considering that he happens to be the main focus on Monday Night Raw, his Shield counterparts have outshined him on multiple departments; leading the fans to cheer for them rather than the Big Dog.
With legions of WWE fans wanting Roman Reigns to turn heel, not listening to the WWE Universe has certainly diminished the Universal Champion's credibility on Monday Night Raw.