#3 The feud has WrestleMania 35 main-event written all over it
While fans have always vehemently criticized WWE's booking during the Road to WrestleMania, this is a perfect time to book something riveting for the future.
Both the competitors share tremendous history together and personify everything that is 'Ruthless Aggression'. If significant focus and freedom is provided to this feud, then this could definitely be the start of something beautiful on Monday Night Raw.
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Considering that the spotlight has been on them since a long, long time, both Ambrose and Rollins' have the world's attention now after Roman Reigns' heartbreaking exit from the company.
With the spot for WrestleMania 35 main event still up for grabs, Vince McMahon must not look any further than Seth Rollins Vs. Dean Ambrose for the Universal Championship.
Their feud provides everything that the fans love to see inside the squared circle and might legitimately ascend Dean Ambrose as the most compelling heel this company has seen in a very long time.