5 biggest reasons why WWE can't leave the PG Era behind

Modified Jul 04, 2019 06:27 GMT

#2 A large chunk of WWE's market consists of kids

Possibly the biggest plus of the PG Era is the fact that WWE became accessible to kids all across the world. Parents began taking their children to WWE shows without worrying about what they would end up seeing live. With kids, comes a huge opportunity to sell tons of merchandise and other WWE products such as championship belts, action figures, and other stuff.

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This was one of the major reasons why John Cena was toned down from the Dr. of Thugonomics to a good guy who could do no wrong. It resulted in him selling the highest amount of merch for years. The formula did hamper weekly ratings, but the merch sales and exposure made up for it. Leaving PG behind would mean alienating families and children, which would be a terrible business decision.

About the author

Abhilash Mendhe is a pro wrestling journalist at Sportskeeda with nearly five years of experience. He completed his MBA from the Symbiosis Institute of Telecom Management in 2016 and worked with multiple banking institutions, including Tech Mahindra. While he started writing WWE articles for Sportskeeda in 2019 as a hobby, it eventually became a significant part of his professional journey.

Abhilash checks his articles thrice before sending them to the editing team, ensuring his work is highly accurate and reliable.

He has interviewed prominent pro wrestling personalities like Noam Dar, Angry Miz Girl, Brendan Cobbina, and Jesse Lambert. Abhilash is a big fan of AEW star Orange Cassidy, as he believes the former International Champion’s on-screen gimmick of an extremely lazy guy resonates with him.

Given the opportunity to script WWE’s next big storyline, Abhilash would treat fans to the second installment of The Bloodline Civil War. He would book Roman Reigns to re-form The Bloodline with The Usos and Sami Zayn upon his comeback. The angle would see The Tribal Chief-led group go head-to-head with The Rock, Solo Sikoa, Tama Tonga, and Jacob Fatu in a blockbuster family feud.

When not reporting on pro wrestling, Abhilash likes to work out, go on walks, read, and explore new eateries.

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Edited by Rahul Arun