#1. For history not to repeat itself
With WWE, one of the biggest realities that fans need to understand is that history tends to repeat itself in more ways than just one. Take, for example, the brand split. Even when it was re-introduced in 2019, many fans knew that they would eventually give up on it, just wondering when it would happen rather than if.
In the case of Paul Heyman's hiring, we can't help but ponder whether the same thing will happen as last time. Heyman's last backstage sting with WWE ended disastrously, with the former ECW head walking out of the company.
A former WWE writer just went after JBL for his comments HERE
Naturally, it was due to creative frustration and not being able to pull off his vision of WWE's edition of ECW. The December to Dismember PPV turned out to be the worst one ever and Heyman blamed Vince McMahon for it.
With 2 huge names as Executive directors, one can't help but wonder whether there will be a clash of egos. It may not end as well as people hope.