#3 He is a top draw
As much as I hate saying this, Brock Lesnar is a top draw. Of this, there is no doubt. It is for this reason that the company keeps giving him huge contracts despite the Beast rarely showing up for them.
You have to wonder as to what kind of money he makes for WWE if they are willing to keep him even though they have some very talented Superstars at the back who could be developed into the next big thing.
The thing with Lesnar is that while hardcore WWE fans don’t really want to see him because he is a part-timer, the casual fans – and the young kids – start to take notice of the show when he is there.
Even in this day of internet, there are quite a lot of people who are not aware of the concept of kayfabe and to them, Lesnar is a beast – a force of nature who comes any time he wants and conquers everything.
And sucking them back to following the show might always be the goal by keeping Lesnar.