#3 Kevin Owens

Despite not holding or challenging for either the US Championship or the WWE Championship, the fact that Kevin Owens headlined Hell in a Cell tells us everything we need to know about how much the WWE values him.
Owens is one of those special wrestlers that is phenomenal in the ring and even better on the microphone. He is the complete package.
And as we've found out the hard way in the years since the Attitude Era, performers like that don't come by very often.
Booking Kevin Owens against Jinder Mahal, then, would only elevate the WWE Championship right now; something neither Randy Orton nor Shinsuke Nakamura have been able to do.
Plus, Sami Zayn in his corner to neutralise the Singh brothers would add a nice wrinkle to proceedings as well.
Becky Lynch has been challenged HERE.