#2 Recent pay per views were too minor for a title change
When a title changes hands, it should be noteworthy. While it has happened on Raw, there are normally millions of eyes on that program, and doing it on cable TV gives the impression that anything can happen in WWE. Raw’s exclusive pay per view is Roadblock: End of the Line.
The event featured a number of men and women that have helped make the weekly program must-watch television. The problem, however, is while it has been interesting television to see titles change hands on Raw, having Owens lose the top belt on regular TV or a brand specific network exclusive would diminish the lustre the company is trying to establish around the Championship.
Charlotte Flair to return and wrestle a CURRENT CHAMPION?
With the Royal Rumble quickly approaching, more time can be dedicated to the build towards a titanic Championship match at a major event. The Royal Rumble pay per view features both the SmackDown Live and Raw, one of only four shows that do so.
The WWE Universal title, if it were to change hands, should switch on just such a major show, one where Owens would have the chance to showcase his talents.