#4 A viable alternative to WWE
Since the demise of WCW and perhaps the decline of WWE programming, a lot of wrestling have been crying for something different. Impact Wrestling tried when they were still on Spike TV (now named Paramount Network) but they seemed to be a pale imitation of WWE. They even brought back Eric Bischoff and Hulk Hogan in an ill-fated attempt to repeat the Monday Night Wars. It was a failure, to say the least. AEW promises to be something different.
#3 The TNT Network has a wide reach
The TNT Network has a wide variety of programming. Whether it's the NBA, Golf or shows like The Animal Kingdom, it has something to offer for everyone. In 2018, it was ranked fourth among basic cable networks. But moreover, what they lack is 'original programming' and that's where AEW comes in.
AEW's weekly TV show, whose name is unknown at this time, can provide 52 weeks of original content that will air consistently. It's a return to the WCW days of old.