#3 To give new stars the chance to shine

Between 2009-2013, nine Superstars won the US Championship without having been a World Champion before. However, in the same period of time between 2013-2017, only three Superstars — Rusev, Kalisto and now Baron Corbin — won the title having never previously been a World Champion.
While the US Championship used to be considered a platform for Superstars to make their name and go on to bigger and better things, that has not been the case for quite some time.
Insane Vince McMahon ideas that got canceled - Watch Here!
Perhaps a return to the former system of booking, starting with this reign with Baron, could give newer talents a chance to make an impression instead of relying on former World Champions to carry a title they have, let’s be honest, already surpassed.
Make Sportskeeda your preferred choice for WWE content by clicking here: Source preferences