#1. Lack of contenders on SmackDown
Whilst there's never really a shortage of challengers for the Universal Championship, there doesn't seem to be many stars who are willing to step up to the challenge of The Fiend right now. The Miz was his initial opponent, but outside of The Miz the only real men who could challenge The Fiend are Braun Strowman, Roman Reigns, and Baron Corbin.
That being said, two of those men already have a match for Survivor Series and it seems that WWE are building Strowman into a feud against his former friend and hoping to pull the trigger on it at the right moment. Strowman just came off the back of a loss to Tyson Fury and he couldn't handle another loss that soon, whilst Roman Reigns going up against The Fiend would open him up to more abuse from the audience when the company has worked hard to put him in a better position with the WWE Universe.
The Brand Split has definitely cut down on the number of challengers that Wyatt could have moving forward, which could be why Bryan was the perfect man for the job.
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