#2 Popular merchandise sales
Out of all the wrestlers that debuted in 2016, only AJ Styles is more popular than Finn Balor, according to a report by Forbes. Despite being on the main roster for only a month in 2016, Balor acquired a Google search score of 9 and a shopping search score of 4.
These scores basically determine how much traffic the keyword generates and its likelihood of producing a profit. Basically, Finn Balor is a lucrative asset for the WWE to have in terms of merchandising. Even on Prowrestlingtees.com, his Bullet Club t-shirt was the second highest seller of 2016.
These kinds of achievements aren’t new to the Balor Club leader; he’s been a profitable name everywhere he’s gone. Even down in NXT, he and Kevin Owens were by far the highest merchandise sellers. The fact is, if you can sell high volumes of merchandise, you’re over. If Vince McMahon won’t listen to the WWE crowds, I’m sure he’ll listen to these figures instead.