Clash of Champions 2017: 5 reasons why Kevin Owens & Sami Zayn vs. Shinsuke Nakamura & Randy Orton should main event 

#2 It’s the most important match on the show

Kevin Owens and Sami Zayn "occupied" SmackDown Live this week

Yes, championships are important, but they are competed for and won and lost all the time. WWE has also done a heck of a job in making the belts all feel much less significant and important than they should be, to the point that even on a show based around the titles.

None of the title matches are big enough to be placed above a tag team match featuring two disgruntled wrestlers, a makeshift tag team and the two guys running the show.

I’ve already covered the fact that Jinder Mahal challenging AJ Styles simply isn’t a big match. Meanwhile, the Women’s Championship match is a rematch in a cold feud with the stipulation that lumberjacks will be ringside.

The challenger, Natalya, isn’t the second most important person in the women’s division on SmackDown Live. There are a number of women with higher prominence than her, but they’re all going to be on the outside of the ring.

The US Title match was hastily thrown together and the feud leading to the match isn’t very exciting or interesting. The Tag Team Championship match is similar, as there will be four teams vying for the title in a match that does have some history behind it but doesn’t feel like a big-time championship contest.

Owens and Zayn have been made out to be seen the most important members of the SD Live locker room for a couple of months at this point, and their storyline is heads and shoulders above the importance of any of the championship matches.