#3 Overkill
How many matches does it take to bore people into not wanting any more MITB briefcases, you ask? Just two, as it turns out.
This past year, WWE had a women's match and a men's match at the event, and even that was too much.
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It was a groundbreaking moment for the female Superstars which was great, but at the same time, having more than one briefcase around just holds up so many different storylines and allows for the company to fall into a lazy booking pattern.
There are rumours suggesting that there will even be a third MITB match this year, which could be for the tag teams. It kind of worked for the Elimination Chamber, but just the idea of things being watered down, even more, isn't all too pleasant. Who knows, it might end up injecting new life into the idea, but we wouldn't bet on it.