#3 He’s not Dean Ambrose
WWE wants Roman to be over as much as Dean is. It’s a goal that was evidently set back when The Shield turned babyface, and it was one that WWE kept in it sights as the group disbanded. But that goal became cloudier as the months went on, and now it’s barely visible.
Dean is a problem for Roman; because he’s just so popular. It’s not a problem for WWE, of course; the belt is around the waist of a guy that can draw fans, and hopefully, draw big money. The company made the right move with Ambrose.
But for Roman, this was perhaps not the plan. It’s unknown if putting the belt on Dean was due to Roman’s increasingly poor reception, but now it just feels like a much better situation for everyone involved. That’s because Dean is so widely accepted, fans love Seth as well, and they don’t want to see Roman with the belt.
Roman could pin every heel in the company, and it wouldn’t make a difference. He could tag with a returning Stone Cold Steve Austin at WrestleMania against Shawn Michaels and The Rock, but the end result will be the same.
All Dean has to do is smile at the crowd, and he’s won them over. This is surely what WWE wanted for Roman, but that just isn’t reality. It’s easy for Dean, and it will probably always be hard for Roman.
WWE did the right thing by keeping Ambrose babyface, but how long until his popularity is sacrificed in order to give Roman yet another shot of adrenaline? How long until WWE attempts to transform Roman into Ambrose version two?