5 reasons why there will never be another Rock

#3 The Attitude Era

The Rock blew up in the Attitude Era

The mid to late 1990s saw WWE challenged in a way it never had been before as Ted Turner’s money, Eric Bischoff’s business and creative direction, and an influx of former WWE talent allowed WCW to pose a more earnest challenge to WWE than ever before. WWE responded by going where it never had before, tapping into a more cutting-edge ethos in American pop culture at the time to tap into the Attitude Era.

There’s every reason to think The Rock ultimately would have thrived in just about any era of wrestling, but The Attitude Era, which offered talents more creative latitude and the opportunity to lean into an adult edge allowed him to get over as cool in a way that wrestlers seldom could before or since.

Give him a weekly national platform of live TV to get himself over, and you have a guy with more exposure than stars of his calibre had ever had before, and more freedom than anyone since to not only lay the smack down, but lay the foundation for mega-stardom.