#2) They were booked strongly
If you want to succeed in professional wrestling and in the WWE more specifically, then you need to be booked to look like a star. The WWE Universe is often filled with casual fans who consume the content that is presented to them and do not dig deeper into the business.
For The Shield to become popular with these sort of fans, they needed to be dominant - and that's exactly what they were as Vince McMahon, Triple H, and the rest of the WWE's backstage staff gave them the advantage of strong booking.
Will John Cena beat Ric Flair's record? A former WCW Champion thinks so HERE
Edited by Shruti Sadbhav