#3 Might not Win: Streaming could replace television deals in the future
While it's true that Smackdown Live and RAW generate massive amounts of revenue for the WWE in the present, their future is uncertain, perhaps even murky.
In the 1970s, it was foretold that the advent of cable television and Video Cassette Recorders (VCRS) would demolish the movie industry.
A former WWE writer just went after JBL for his comments HERE
This obviously was not the case, as the movie industry is thriving off of billion dollar franchises such as the Avengers. But the changes did force the movie industry to adopt new practices to remain a viable entertainment alternative to the convenience of home based television.
Likewise, cable networks now face their own moment of truth at the hands of internet streaming. While some options exist, such as Sling, there seems to be an inevitable, inexorable trend toward the doom of the traditional cable industry.
In the coming years, Raw and Smackdown may not be the cash generating machines that they are today, and WWE may not be able to rely upon them as insurance against another wrestling war.