#1. Help fans connect more with Jeff Hardy

It's no secret that one of the best things about a babyface character is how you relate to them and that's exactly what WWE is trying to get fans to do at Extreme Rules. Not only is that evident by Jeff Hardy's heartfelt appearance on Miz TV, but also by how common an issue like substance abuse is in today's world..
If nothing else, a lot of people suffer from this issue and WWE is exploring it in a very unconventional way at Extreme Rules. Furthermore, they are doing so in a way that is going to get a lot of people behind Hardy, which will definitely help as he moves around the midcard after Extreme Rules.
In the end, it's hard to get people to care about a character and that's one reason why a lot of Superstars end up failing. Fortunately for a Superstar like Hardy, he is a colorful butterfly in a world of caterpillars and that's why the fans love the man so much.