#4. Build her brand

In WWE recently, there has been no women hotter, more on fire with the crowd, than Becky Lynch.
Showing a new mean-streak at Summerslam 2018, Lynch has christened herself The Man and recently made history, winning both the RAW and SmackDown Women's Championships at WrestleMania 35.
Did you know a top WWE Superstar just wrestled outside the company? More details HERE
One thing fans have gravitated towards in this whole saga, is feeling that Lynch has been overlooked for years, and her new character being an extension of her real-life issues.
Sound familiar?
Though it could be hit or miss, it's possible that WWE want to have Banks in a similar role, and are using these real-life problems to build to something bigger.
It's no secret Banks is angry at the company, and if everything goes according to plan, this anger could lead to some excellent viewing over the next 12 months.