#3. Could help during the down season
Could The Great American Bash be the answer to WWE's problems?
It's no secret that WWE suffers a down period during the fall months of the year and a lot of that has to do with the plethora of other sports or television shows available during that time. This unfortunately forces WWE to spin their wheels storytelling wise and frequently angers the fans that still choose to watch the product.
So why not go all out and do more special events like The Great American Bash and give fans a reason to choose WWE? Think about it! All the company has to do is give fans a good reason to tune in, whether that be a dream match, a big title match, or a cross-brand match, and fans will flock to it.
In the end, WWE is in a battle for the hearts and minds of fans everywhere, which is why they need to start upping the ante. If nothing else, events like The Great American Bash could be the beginning of WWE shifting the tide towards more people choosing the company during down periods