Vince McMahon - The Head Honcho; the Grandmaster of Sports Entertainment; the Chairman of the board.
From humble beginnings in a trailer, McMahon has built an empire for himself, with his WWE now being the leading juggernaut in wrestling.
Now worth an estimated $3.3 billion, McMahon hasn't just been a driving force behind the scenes, but has been a constant figure of hatred in front of the camera.
The winner of the 1999 Royal Rumble, McMahon is also a former WWF and ECW World Champion, though won all three of these accolades with a lot of help.
But though he has done plenty over the years, many parts of McMahon's life has remained a secret, until certain Superstars under his employ went blabbing.
Here are five shocking revelations made about Vince McMahon by his very own WWE Superstars.
#5 He laughs at his own farts
If you've seen some of the comedy used in WWE, you'll quickly realize that farts and poop jokes are a large part of the company's comedic repertoire.
This sense of humor apparently comes from Vince himself, according to CM Punk.
In an interview, the Best of the World recalled sleeping in a room with McMahon, JBL, Edge and The Undertaker.
"It was just one of those moments where I'm just laying there, thinking of how bizarre my life is. I'm in a bunk bed with JBL and Vince McMahon is over here. All of a sudden, I just hear someone let one out."
McMahon's snigger quickly gave away the culprit, though we think Punk put it better.
"Wow, this is wild. I'm in a bunk bed and Vince is cr**ping his pants.”
#4 He is still feared
Vince McMahon may be the chairman of the board, but at 73 years old, some do wonder just how imposing the pensioner actually is.
Well according to multiple Superstars, McMahon is still a scary man, and is able to strike fear into the hearts of all his employees who want to avoid getting on his bad side.
In 2016, former RAW Women's Champion Sasha Banks proved this when she said in an interview:
“I am honestly very scared of him. When he walks by, I try to be cool (and say) ‘Hello, how are you sir?’”
The Boss isn't the only one to be afraid of the literal boss, as many stars have said that Triple H, McMahon's son-in-law and heir apparent to the company is the one to go to to avoid a tongue-lashing.
#3 He doesn't like vegans
In February 2010, the WWE Universe got their first glimpse at a young star called Daniel Bryan.
Appearing on the very first season of the original NXT, Bryan was chastised on commentary by Michael Cole, who gave the future Yes! Man grief on everything, from not owning a TV to being a vegan.
According to the reigning WWE Champion, this latter part wasn't just an issue with Cole's character, but McMahon himself.
"My first NXT match against Chris Jericho went really well and when Chris got to the back, he expressed to Vince McMahon what a great job I’d done.
"As Chris tells it, Vince responded almost in disgust, a grunting and then saying, ‘Him? He doesn’t even eat meat!’"
Fortunately, McMahon has warmed to Bryan, who is now one of WWE's greatest talents today.
#2 He loved the Boogeyman
Though it is the 1980s and early 90s that are remembered as the most gimmicky times in WWE history, there have been plenty of wacky, zany characters in the years since.
And in late 2005, the WWE Universe were introduced to the Boogeyman, a dark, demonic, supernatural being who struck fear into all his opponents.
According to Mike Bucci, who fans may remember as Simon Dean, the Boss was a huge fan of the character, saying:
"When The Boogeyman was there, Vince McMahon would walk around the hallways and he would go up to different people ...“‘I’m comin’ to get ya!’”
“(McMahon) couldn’t stop it...he was in love with the gimmick."
Though he never held championship gold, it must be nice for The Boogeyman that his boss appreciated all his hard work.
#1 He can be generous
When fans think of Mr. McMahon, they probably think of the evil Chairman who has opposed some of the company's most beloved stars, from Stone Cold Steve Austin, to Shawn Michaels, to most recently Kofi Kingston.
But McMahon actually does have a good heart and can be quite generous with his billions.
One example of this came from Bob Holly, who joined the WWE as Thurman 'Sparky' Plugg, a race-car driver.
To build the character up, several vignettes were shown of the future Hardcore star with his own car, which was valued at $100,000.
Holly has admitted he feared Vince would charge him to keep the car, and though McMahon did just that, it was only for one hundred bucks.
A truly generous act, perhaps this is why Holly became one of McMahon's most loyal Superstars before his release in 2009.