#1 Making Becky Lynch out to be a coward
Is Becky Lynch afraid of Ronda Rousey?
As ridiculous as that may sound to her most ardent fanbase, that seems to be the direction the company is going in with Rousey versus Lynch at WrestleMania 35.
Whether she actually is or not remains to be seen, especially since she never answered Triple H's prodding questions during their segment together, but it definitely increased the intensity a bit.
Beyond that, it furthers this idea that despite Lynch having all the fan support in the world and the record to back it up, she is still firmly the underdog in this match-up.
If nothing else, WWE has always done very well at booking underdogs and this example right here is no exception to that rule.
In the end, who knows where WWE goes with the storyline from here, but it's becoming obvious that the company is creating this Becky Lynch against the world type storyline.
What's also obvious is that it's working to perfection and getting the fans firmly behind him, which only further intensify their match up at WrestleMania 35.