#4. Several storyline options

In all honesty, Becky Lynch is in a bit of a state of limbo right now. Not only is that evident by the fact that she has held the company's most prestigious prize for well over eight months now, but also by just how big she has gotten as a Superstar. It's almost as if anything less than amazing just won't suffice.
Believe it or not, WWE openly stating that her contract is up could be a way to put Lynch in an entirely new situation. In fact, between the possibility of her leaving the company, and maybe even turning on the fans in the process, this storyline option gives WWE a lot to go with moving forward.
Female superstar says she inspired John Cena turning heel HERE
Seriously, how big would it be if Lynch walked out on the company and turned her back on the fans? While it might cost her a few of her most die-hard supporters in process, it's honestly the only way for her to organically turn heel and is also seemingly the only way her storyline moves forward.