#4 Raw and SmackDown having nothing to lose
What do Raw and SmackDown have to lose in all of this?
No, seriously, what do Raw and SmackDown have to lose when they both are highly popular episodic television shows with fully fleshed out rosters? Beyond all that, what would a win at Survivor Series do for either brand that couldn't be accomplished further down the line in some other way?
Sure Raw and SmackDown could gain some bragging rights and maybe even impress their respective networks in the process, but it would be nothing compared to what a victory at Survivor Series would do for NXT. In fact, the former developmental brand is coming into this pay per view in an almost must win situation, which seems to point to them actually pulling it off.
Of course this doesn't mean the other two brands can't win a couple of the match ups during the pay per view to protect particular Superstars, but the overall result needs to be NXT winning it all. Maybe WWE should even have NXT somewhat dominate the pay per view in order to drive home the message that they aren't the brand to mess with.
Either that, or risk making NXT look inferior after only two months on television and giving the win to Raw or SmackDown for no reason whatsoever.