#2 Bringing back older talent

What do Goldberg, The Undertaker, John Cena, and Edge all have in common?
The answer is that they all represent different periods of the company's history and are also all fan favorites as well. In fact, between the way Goldberg dominated WCW back in the day, Cena's outright stranglehold during The Ruthless Aggression Era and The Undertaker's larger than life run, it's obvious that this is a who's who of pro wrestling.
Did you know a top WWE Superstar just wrestled outside the company? More details HERE
With that being said and a lot of fans leaving after these Superstars became less and less involved with the company, it only makes sense that WWE would try to bring them back. At least that way, they have some way of trying to bring back longtime fans and can create some pretty interesting nostalgia as well.
In all honesty, there is nothing wrong with this if used correctly. Whether the company is doing that right now or not is up to individual opinion, but the overall goal should be to pave the way for the future. That doesn't mean the company can't showcase the past and even put them in the title picture. They just need to make sure they are doing things with their less established talent too.