5 things AEW is doing right

#1 Being patient with its titles

AEW has treated the unveiling of its titles and crowning of champions as big deals.

One of the segments of AEW’s officially debut PPV included wrestling legend Bret Hart unveiling the new AEW Championship belt. While some have criticized the actual presentation—particularly the camera work around the segment—the company nonetheless had the right idea to make the title itself seem like a big deal and wait until All Out to actually crown a champion based on the winners of two matches from Double or Nothing squaring off. AEW seems to be following a similar trajectory for its women’s title, already announcing that that title will be shown to fans at All Out.

Not rushing to crown champions, and making the physical titles themselves feel like a big deal are fine steps in offering a more sports style presentation and establishing quickly that titles are going to matter in this company. These moves honor wrestling tradition, and exercising patience in actively crowning champions suggests the company won’t rush to crown champs that are anything less than carefully chosen standard bearers.