#1 The BT Sport connection
The promotion around WWE this week has been huge. Not only has the company produced season premiere episodes of RAW and NXT on the USA Network, but Friday’s SmackDown on FOX was among the most anticipated episodes in the blue brand’s 20-year existence.
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In the opening segment of the show, The Rock highlighted just how popular WWE is all around the world when he mentioned that SmackDown is now seen in over 180 countries.
One of those countries, of course, is the UK, which has such a large WWE fanbase that the company created its own roster and show, NXT UK, for fans of British wrestling.
So, where exactly does Tyson Fury fit into this? Well, now that the hype around WWE’s new SmackDown home in the USA is over, attention in the UK will turn to January 2020 when WWE ends its 30-year association with Sky Sports by moving to BT Sport.
This might not mean much to sports fans outside of the UK, but Fury is arguably the biggest and most marketable name that BT Sport has. Every fight involving “The Gypsy King” is available on pay-per-view via BT Sport Box Office, while the channel airs hours of interviews, documentaries and footage of Fury in the weeks leading up to his fights.
Simply put, an advertised appearance from Fury on one of the first episodes of RAW or SmackDown on BT Sport would definitely get extra eyes on the WWE product.
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