#1 Place more importance on secondary titles
The IWGP Intercontinental Championship held by Tetsuya Naito in New Japan Pro Wrestling is one of the most prestigious belts in the world. Matches for this championship have headlined mammoth PPVs for NJPW. That’s the level of respect it holds in the wrestling world.
The Intercontinental and US Championships – the WWE’s equivalent of the IWGP Intercontinental Championship – are usually mid card belts at best. On most cards, their championship matches are relegated to a lower spot – sometimes even the undercard – and sometimes it isn’t featured on the PPV at all.
A top AEW star just called one of his colleagues 'spoiled' and 'narcissistic' HERE.
This needs to change as soon as possible. The more important these belts feel, the more important the wrestlers who carry them feel, and it is a win-win situation for everyone involved. The WWE can really learn some lessons from NJPW on how to make sure these titles gain the respect they deserve.
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