#4 Lessons from the history of the WWE product
As noted earlier, the WWE had tremendous success with its authority figures during both the Attitude as well as the Ruthless Aggression Eras. One of the most important lessons that the history of the WWE product has taught the company's higher-ups, is that they have always been better off when they're personally involved in the on-screen content of the WWE.
In other words, the WWE truly moved to the next level as a company, when Vince McMahon -- the actual owner of the WWE -- started appearing on-screen in several top storylines for the company. Let's face it, the hardcore professional wrestling fans were well aware that Vince owned WWE, despite the fact that he was only mentioned as a ring announcer and commentator at the time.
But after Vince started assuming an on-screen role in important WWE storylines, the casual fan-base truly began to understand how the wrestler-promoter dynamics work in pro-wrestling...That said, the WWE seems to have learnt from its own history, and therefore, continues to use the boss' daughter Stephanie McMahon as the current on-screen boss on its Monday night flagship show -- RAW...