#1 Pro-wrestling became cool again
Professional wrestling witnessed a boom period in the 80s, with the Rock 'N' Wrestling Connection in full swing. By the mid-90s, fans were tired of WWE's product and ridiculous characters like The Gobbledy Gooker and Nailz. WCW wasn't doing any better, as Hogan's superstardom had died down and his babyface persona wasn't working with the fans. His heel turn kicked off a chain of events that made pro-wrestling fun to watch again.
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For the next three years, both companies battled in a rating war, famously dubbed as "The Monday Night War", with both Bischoff and McMahon trying to come up with exciting storylines and intriguing matches to bring in the fans to watch the shows. This resulted in Raw and Nitro garnering millions of viewers on a weekly basis. Suddenly, wrestling had become cool again!