#1 No 50/50 booking
One of the biggest problems in WWE today is that they love to 50/50 book everyone. All this bad booking does is stop wrestlers from gaining any real momentum. Even if a wrestler does start to grow popular in WWE, they will make sure 50/50 booking just makes them another guy on the roster.
This is a big reason why WWE has not created a star as big as John Cena, The Rock or Stone Cold this decade. Strowman has not been overly exposed to this.
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However, WWE has already 50/50 booked him against Roman Reigns which somewhat killed his momentum. They’ve also had him lose to Kalisto, Brock Lesnar, Seth Rollins, Sami Zayn and Kevin Owens.
If WWE do want to make Strowman a real star they can’t 50/50 book him. They just need to let him go out there and beat Brock, beat Roman and that be the end of it.
Just let Braun go out there, beat everyone up and before they know it, WWE will have a huge mainstream star in Braun Strowman.