How can WWE capitalise on the coolest gimmick in sports entertainment?
#1 The betrayal angle
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Let it begin, like it first began!
'The Final Deletion' took the wrestling world by storm by its nature, and just how unconventional it was. It pitted 'Broken' Matt Hardy, a very different man than who he used to be, against Jeff Hardy, inexplicably called 'Brother Nero', based on his middle name.
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WWE loves to split up tag teams as we've seen with Enzo and Cass as well as The Golden Truth, not to forget JeriKO.
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If Jeff turns on Matt Hardy to embark on a singles career, as he invariably will in the future, it could cause Matt to go dark and 'break', thereby unleashing this crazy side of his. It could be a big 'money' feud, and a chance to showcase the iconic 'Final Deletion' rivalry on a bigger stage, with a greater budget.
So many possibilities for this iconic gimmick. Let's hope that The Hardy Boyz do break and that it is the best thing ever!
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About the author
Riju Dasgupta
Riju Dasgupta is the most-read active writer in Sportskeeda at the moment, across all sports. Having come on board in 2016, Dasgupta is best known for the 'Best and Worst' column, something that has become a staple for the site!
In addition to his writing responsibilities, Dasgupta is also the Assistant Manager of the Combat Sports division. In 4 years, Dasgupta has conducted over 150 interviews with stars from WWE, Impact Wrestling, PCW Ultra, WOS, UFC, ONE FC and the world of boxing as well.
In addition to everything he does in Sportskeeda, Dasgupta is also the bassist and lyricist for heavy metal bands- Albatross and Primitiv.
Before joining Sportskeeda, Dasgupta was a comedy writer for Star TV, where he scripted lines for the iconic Lola Kutty property, in addition to hit TV shows like Axe Ur Ex & UR Fired. He was also a columnist for Rolling Stone India.
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