#3. The Ultimate Warrior - The biggest pushed overshadowed by WWE's biggest star?

The Ultimate Warrior was supposed to be the successor to WWE icon Hulk Hogan. By the time the 1980s was ending, Hogan had been at the top of the promotion for nearly six years.
Looking back, it doesn't sound like such a long time. But it shouldn't be forgotten that Hulk Hogan's first WWE Championship reign lasted for four straight years (1,474 days).
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Six years at the top is a long time and Vince McMahon knew that a change was needed. Given how The Ultimate Warrior quickly rose as the No. 2 man in WWE, he was the obvious pick as Hulk Hogan's successor.
The iconic face-off between Hogan and Warrior happened in the 1990 Royal Rumble when the former was the WWE Champion and the latter was the Intercontinental Champion.
On-screen WWE President Jack Tunney announced that it would be a Champion vs. Champion main event at WrestleMania 6 - dubbed as "The Ultimate Challenge". Both titles were on the line and The Ultimate Warrior defeated Hulk Hogan clean in front of a roaring 67,678 fans in Toronto.
While it was meant to be Warrior's big coronation in WWE, the reality was that he simply didn't draw as well as Hulk Hogan did at house shows/live events.
He would get fired from WWE two years later after the steroid investigation hit the company. He was fired along with Davey Boy Smith (The British Bulldog) and he would only return briefly four years later.
While high expectations were obviously not the sole reason for The Ultimate Warrior's downfall in the promotion, he certainly suffered because of it.