WWE presents Hell in a Cell on October 08, 2017, but even though WWE pay-per-views have become a much more regular occurrence over the past few months, it seems that these added events haven't helped many SmackDown stars improve their win/loss statistics.
WWE's 50/50 booking has become an obstacle to creating a huge star that can take over from John Cena when the 16-time World Champion moves on from professional wrestling, but it seems that there are a number of stars who haven't been able to secure their share of wins over the last few months.
#5 Carmella

The Princess of Staten Island made history back at Money in the Bank back in June when she became the first-ever woman to win the Money in the Bank briefcase. This was supposed to be the beginning of Carmella's push in the SmackDown Women's Division, but her momentum appears to have stalled.
Carmella and James Ellsworth seem to be the comic relief part of SmackDown Live right now and none of the WWE Universe actually thinks that Carmella is a credible threat to the current Women's Champion — Natalya.
Carmella hasn't even been featured on any WWE pay-per-view since she won her case back in June, which means that it's been five months since she has picked up a win on pay-per-view. Hopefully, Hell in a Cell will see a cash in for the Princess of Staten Island who has the potential to reach Charlotte and Natalya's level.
#4 Baron Corbin

Baron Corbin won the Andre The Giant Memorial Battle Royale at WrestleMania 32 back in 2016 on his main roster debut, and that victory looked like a sign of things to come for the former NXT star.
Corbin then won the Money in the Bank contract, and it looked like he was on his way to an inevitable WWE Championship win. However, after a series of matches with Nakamura, the Lone Wolf's momentum appeared to have stalled.
A few backstage altercations and a Twitter spat with Dave Meltzer later, Corbin was forced to cash in his contract early and lose the match to Jinder Mahal. He then went on to job for Cena at SummerSlam and is now back on the mid-card.
Corbin hasn't won a match on Pay-per-view since June. Since the Lone Wolf will face AJ Styles for the US Championship at Hell in a Cell and it's rumoured that this match could become a triple threat that also includes Tye Dillinger, it is highly unlikely that this stat will change after next Sunday night.
#3 Dolph Ziggler

Dolph Ziggler is a former World Champion in WWE and was Mr Money in the Bank back in 2013. He has become a well-respected veteran over the past decade, but it seems that 2017 just hasn't been his year.
Dolph's last win on Pay-per-view came when he faced The Miz for the Intercontinental Championship at No Mercy back in October last year when his WWE career was also on the line.
Feuds with Dean Ambrose, Kalisto, Apollo Crews, Baron Corbin and even Shinsuke Nakamura over the past year all ended the same way for Ziggler, who is now winless on pay-per-view for almost a calendar year.
Ziggler faces Bobby Roode on next Sunday night in The Glorious One's debut Pay-per-view match on the main roster.
Given the controversy that Ziggler has been creating over the past few weeks with his shocking gimmick impersonations and the reaction this has garnered from the WWE Universe, it seems that he could be the one jobbing to the former NXT Champion next weekend as Roode looks to make a statement in what could be a show-stealing match.
#2 Charlotte

The Queen once had a lengthy Pay-per-view undefeated record that went all the way back to her pay-per-view debut at SummerSlam in 2015. Charlotte was part of every pay-per-view up until Fastlane earlier this year and was undefeated with 16 straight victories.
This run ended at Fastlane when she was unable to recapture the Women's Championship from Bayley, and she has been unable to win a match at that level ever since. Charlotte failed to win the fatal four-way at WrestleMania that also included Sasha Banks, Nia Jax and Bayley.
Charlotte was moved to SmackDown Live following WrestleMania and after turning face, she lost in tag team action at Backlash when she was aligned with Naomi and Becky Lynch. Consecutive losses at Money in the Bank and Battleground in multi-woman matches then led to Charlotte left off the card for SummerSlam after she was forced to miss two months of action when it was revealed that her father was struggling with health problems.
Charlotte returned to action two weeks ago and stepped up to challenge Natalya at Hell in a Cell, it seems that there will be more than just a Championship on the line when these two next-generation stars collide next weekend.
#1 Rusev

There was once a time in WWE when Rusev has a lengthy undefeated streak and WWE went to the trouble of having him counted out back in Survivor Series in 2014 so that they could still claim that he was unpinned.
Times sure have changed since then, Lana has left her husband so that she can manage Tamina, Rusev was put out of action by The Big Show back at Fastlane and he had the best of time on SmackDown Live since his return.
Rusev's last win on pay-per-view came back at Roadblock: End Of The Line in 2016 when he defeated Big Cass via count-out when he was still involved in what was seen as a pointless feud with Enzo Amore because he decided to hit on his wife Lana.
Rusev was later unsuccessful in The Royal Rumble match before Fastlane saw Mick Foley put Rusev in a match against The Big Show, which he lost and was later put out of action for a number of months.
Rusev returned to TV on Independence Day to mock John Cena, whom he then faced in a Flag match at Battleground where he was once again defeated. The Bulgarian Bruwent on to face Randy Orton at SummerSlam where things went from bad to worse at Orton defeated Rusev in just 10 seconds.
Rusev managed to defeat Orton last week in just 9 seconds on SmackDown Live and it seems that a match between the two stars is now building. If a match does take place, then surely Rusev is the one who is in dire need of a win to give him any kind of credibility moving forward.
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