#4 Wade Barrett/King Barrett
After performing as a serious heel on WWE television between 2010 and 2013, fans witnessed a lighter side to Wade Barrett’s character when he delivered “bad news” to people from a tall podium and became known as the hilarious Bad News Barrett.
However, the gimmick didn’t last long and the former Intercontinental champion was forced into wearing a comedy crown and cloak during his entrances after winning King of the Ring in 2015 – a triumph that led to the downfall of his WWE career.
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Speaking recently on Talk Is Jericho, Barrett said he felt his position in the WWE hierarchy “dropped lower than ever” during his time as King Barrett, so he decided not to extend his deal with the company when his contract ran out in 2016.