#3 Bobby Roode
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A 20 year veteran of the business, Bobby Roode was one of the greatest NXT Champions in the brand's history. His heelish, cocky persona caught the attention of the NXT Universe who showered him with both love and hate. After losing the NXT Championship to Drew McIntyre at NXT Takeover: Brooklyn 3 last summer, the Glorious was called up to the main roster and he debuted on SmackDown.
Post that, the main roster run of Bobby Roode has been an absolute trainwreck. In spite of being a great heel, Roode was presented as a lovable babyface on the main roster. He was then put in feuds against the likes of Dolph Ziggler and Baron Corbin who didn't do anything to make the former NXT champion look good.
Although he did win the US Title by the end of the year, the title run wasn't as glorious as it should've been. Ever since moving to RAW in the Superstar Shakeup in April this year, Roode has been pushed further down the card. His standing in the roster has gotten so low that he has been made to feud with a talent like Mojo Rawley.
At this point, Roode being involved in a major feud is a distant possibility let alone him winning a world title. This is sad considering the fact that many thought that Roode was going to be a major player in the company once he debuted on the main roster last year.
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