#5 Is an F5 more damaging than an Ambulance crash?

No Mercy was a night of incredibly bad wrestling, even by the WWE's current standards. The main event left most of us feeling frustrated and the big money match between Reigns and Cena also left a lot to be desired.
One particularly annoying feature about No Mercy was how the WWE chose to use finishers. On the surface, there is nothing wrong with a superstar kicking out of the odd finishing move, after all, if a finisher always brought the match to a close at the first time of asking, everything would soon get very predictable.It's also a good way of building drama and showing how tough these main event stars really are.
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However, there is such a thing as overusing this tactic to the point where finishers become too undermined. No Mercy was a perfect example of this.
First, we had the tag-team match which saw some pretty decent action but far too many near falls. Then we moved onto Cena vs. Reigns which was yet another example of the WWE thinking it can just awkwardly move from kick out to kick out and call it a historic match. If part of the reason why fans dislike Roman is that they fear having to deal with another John Cena for the next 10 years, then having him kick out of so many AA's is not going to alleviate those concerns.
However, nothing could compare to the ill-thought out ending to the main event. While the rest of the night was guilty of having too many kick outs, Lesnar vs. Strowman failed based on the fact that Braun didn't kick out enough. After weeks and weeks of convincing us all that Strowman was too much of a challenge for the Beast, all it took was one F5 for Lesnar to retain.
This is a man, in Strowman, who can walk away from exploding the ring with Big Show and being driven into a wall in the back of an ambulance by Roman Reigns. Even in the build-up to his title challenge, Braun was seen practically jumping right back up after a German Suplex by the Beast himself.
The fact that Lesnar retained his belt shouldn't be the reason why people are unhappy. But they could have found a way to do this by still making Strowman look strong, i.e. a double count out or a DQ finish. Now the WWE has their work cut out trying to reestablish the dominance of Strowman, that is if they even care about his push anymore.