#2 Halloween Havoc appeals to the Latin American fanbase
![In Mexico, El Dia De Los Muertos, or the Day of the Dead, is celebrated on Halloween and several days after.](https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=190 190w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=720 720w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=640 640w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=1045 1045w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=1200 1200w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=1460 1460w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg?w=1600 1600w, https://statico.sportskeeda.com/editor/2019/05/95d1d-15589486883213-800.jpg 1920w)
One of the things that WWE has done for many years as part of their market strategy is to court the Latin American wrestling fans. This is a wise decision since they are one of the fastest growing groups in the continental USA.
This is why there is always a slew of Latino stars in WWE. Men like Rey Mysterio, Alberto Del Rio, and Andrade have all been part of WWE programming in hopes that they could help WWE capture the hearts of this key demographic of the WWE Universe.
A major holiday in Mexico is the Day of the Dead festival, which is inexorably intertwined with Halloween. Having an El Dia De Los Muertos vibe in a revived Halloween Havoc franchise could help the WWE bolster their legions of Latin American fans.