7 Things that have likely led to WWE's decline in ratings

#4 Ignoring who the fans cheer for and refusing to push them

Rusev has seen several start-stop pushes while a member of the roster.

One of the biggest problems with WWE is that they claim to 'listen to us' and put out a product that reflects what the fans want to see. Rusev is a prime example of that problem. He started out as a great Anti-American heel when he debuted and went on a good run as United States Champion. It gave the title some prestige that it currently lacks today.

But over the last few years, Rusev abandoned that gimmick and started showing a little more personality in interviews and promos. One huge setback was when Lana announced on social media that they were engaged while they were embroiled in a feud that saw them on opposite sides. It broke the kayfabe wall but fans knew that they were in a relationship.

He's worked hard to climb the ladder numerous times. When he muttered the words 'Rusev Day' during a feud with the New Day, it set in motion a series of events that would see him routinely get the loudest receptions of the night.

Rusev was more over than Roman Reigns had ever been during the 'Rusev Day' run. All it netted him was a WWE Championship match he lost and a loss in a bid for the SmackDown Tag Titles. Tye Dillinger was super over with the fans but was only used to job to other wrestlers.

When fans are told who to root for by the way some stars are booked, it always causes the fans to push back in today's game. Had WWE really let the fans 'Be the Authority,' then Rusev would have had a title run and we wouldn't be witnessing Baron Corbin segments week after week.