#3 Kevin Owens is the main character of the story, not Seth Rollins
What's clear in this storyline between Kevin Owens and Seth Rollins is that Owens has replaced the former two-time Universal Champion as the face of Monday Night RAW. It appears as though he's finally found his momentum as a babyface again after having a very mixed bag of a year in 2019.
He had two face turns this year alone and one of the crowning achievements of his year was getting Shane McMahon fired from SmackDown and sending him away on the SmackDown on FOX premiere this past October.
He hasn't won any titles but he's now in the hottest feud in the company and we couldn't be happier for him. Even though this storyline is vital in the character development of Rollins, it's clear that this is more to push Owens as a babyface and he may very well have taken Rollins' top babyface spot.
We couldn't think of a better option to take that spot at the moment and it's crazy to think that Owens was a last-minute swap and was originally planned to be on SmackDown post-Draft.