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#5. Straight Edge Society (2009-2010)
After losing his World Heavyweight Championship to Undertaker, CM Punk's character took a sharp turn in November 2009. He went on more of a disastrous direction by introducing his Straight Edge Society to the world. It was sort of a cult, where Punk would convert audience members to 'straight-edge lifestyle' by shaving their heads as a sign of devotion. He recruited Luke Gallows and Serena to form the most hated and engaging group in WWE at that time. It was Punk's most memorable gimmick as he became the best heel of the company despite not having a championship title or big win to his name.
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He grew his hair and beard long to create a Jesus Christ-like aura, and it worked remarkably. He had a long feud with Rey Mysterio during this time and the duo produced remarkable matches consistently. Their trilogy of pay-per-view bouts at Wrestlemania 26, Extreme Rules and Over the Limit resulted in one of the best feuds of 2010.
Female superstar says she inspired John Cena turning heel HERE
Straight Edge Society eventually started going downhill after Punk's loss at Over the Limit, after which he had to shave to head.
Big Show would then bury the whole thing and destroyed Punk at Night of the Champions. Punk never got to take his cult to the main event scene, but he used his air time and resources in the best way possible. He was the reason why people used to turn to Raw every Monday in the first half of 2010.
Although Straight Edge Society will be always remembered as 'what it could have been' instead of 'what it was', it truly escalated Punk's career in the upwards direction.
#6. New Nexus (2010-2011)
Punk formed a new faction at the end of 2010 called the 'New Nexus' which had the remaining members of the original Nexus group. The group never took off as a serious threat and was instead wiped out by Punk's old rival, Randy Orton, in early 2011. But fans are glad that he did, as a pipebomb was about to be dropped on everyone.
