Solution: Allow controversial women storylines.
If WWE wants to have this anything a man can do a women can do mentality, they need to include that thinking when it comes to controversial storylines in the women's division. Maybe it can't be as racy as what it was back in the attitude era or ruthless aggression era, but at least make them feel more like individual personalities and not just athletes.
Unfortunately, that seems to be the only thing WWE wants to showcase the women's division as and seems to throw out personality based characters entirely Furthermore, they seem With that in mind, that's what WWE needs to stop doing and allow the women's division to try new and interesting things again.
Charlotte Flair to return and wrestle a CURRENT CHAMPION?
Whether that turns out to be a woman that manipulates the guy superstars into getting what she wants or a girl that gets into relationship after relationship, but they need to allow these types of stories to be told again. Of course, WWE should have the good sense to do it tastefully, but they shouldn't rule out the idea completely
In the end, it would really help even out the division a bit and make something other than the title picture interesting to watch. It also allows for superstars to better connect with fans and grow an audience following, which will then allow them to become the next big star that the company needs.